Job Number 19160196
Job Category Sales and Marketing
Location W Dubai – The Palm| West Crescent| Palm Jumeirah| Dubai| United
Arab Emirates| United Arab Emirates
Brand W Hotels
Position Type Management
Start Your Journey With Us
Boldly coloring outside the lines of luxury| W turns the traditional notion of
the extravagant hotel on its head. Our irreverent attitude and taste for
excess redefine revelry for the modern jet set. Our guests have a lust for a
life less ordinary that drives them to demand more| experience it all| and hit
We share our guests’ passions| providing insider access to what’s new and
what’s next. Moderation is not in our vocabulary and we know that lust for
life demands more| not less. W guests soak it in and live each day with a
mantra: Detox.Retox.Repeat. If you’re ready to create the energetic W scene
that is magnetic to everyday disruptors around the world| then we invite you
to explore a career with W Hotels.
Responsible for achieving hotel targets by optimizing revenues through an
assigned account base| as well as prospecting new clients in assigned markets.
Assigned markets may change according to hotel needs. The key measurement of
performance will be performance versus the Revenue goals.
Responsible for account management on an assigned account base and geographic area| ensuring revenue maximization| achievement of personal targets and increasing fair market share versus competitor set.
Set up appointments and make personal sales calls| telemarketing and insider tours to all existing and potential accounts within assigned account base and geographic area.
Proactively prospects new accounts for the hotel and Marriott International by following the sales process through to convert into ‘producing’ accounts.
Responsible for all segments of assigned geographical markets.
Demonstrate high energy levels and focus on providing consistently high levels of customer service.
Follow up on sent out proposals within 24 hours (1 working day) to ensure the client has received the information and to clarify possible questions and issues.
Follow up of tentative bookings in the assigned markets.
Follow up on lost business and bring information about them to the knowledge of the department superior.
Manages the completion of all RFPs/FIT contracts solicitations ensuring they are completed accurately and in line with budgeted guidelines. Ensuring accurate follow up and communication both internally to reservations and accounting departments and confirmation to client.
SMART contracting to ensure optimum yielding during annual rate negotiations.
Re-negotiation of SET agreements within guidelines for all accounts within agreed time frames. Ensuring accurate follow up and communication both internally to reservations and accounting departments| and confirmation to client.
Keep department superiors informed of all changes in the customer profile.
To arrange and manage familiarization trips and educational to properties in line with business needs.
Attend trade shows| sales blitz| workshops| etc. in the assigned markets.
Communicating client requirements in a timely and accurate manner to all internal departments as required| ensuring delivery of superior guest service.
Take personal responsibility for understanding the Marketing plan and the required budgetary guidelines of the Hotel| to enable empowered decisions in all rate negotiations.
Assist the Assistant Director of Sales/Director of Groups & Banqueting in defining an annual sales action plan within set cost budget structure| take responsibility for the compilation of the competitor rate and product information and execute set actions accordingly.
Comply and execute monthly sales action plans as agreed with Assistant Director of Sales and Director of Groups & Banqueting.
Maintain valid call objectives and relevant action plans for each account/prospect and ensure all follow up is executed in a timely manner.
Ensuring that the sales activities re aligned with hotel strategy.
Maintain knowledge of market| competition and customers. Keep close follow up on developments of the competitor hotels (occupancy| structural alterations| renovation| special campaigns| rate promotions| marketing efforts| theme events etc.) Also explore and compare FIT and Group traffic (who is accommodating guests in which hotel) amongst the competitors.
Detailed knowledge of all services provided by the Hotel and all relevant facts and figures of hotel.
Maintain Company Brand Standards within the hotel.
Adhere to the Corporate HID’s.
Assist the Sales Executive and Sales Coordinator where required| to ensure the efficient day to day operations of the Sales Department.
Attend daily departmental briefing providing accurate updates on details of bookings and enquiries of the previous day.
Ensuring to utilise systems (Opera| Outlook| Bridge| Team Hot etc.) to the full capacity.
Document all sales actions in Opera.
Update OPERA contact database at all times.
Responsible for assigned account base statistics. Supervise completion of reports.
On weekly basis| prepare an activity report which will cover sales call reports| insider tours| fam trips| new agencies| meetings| entertainment and other functions they participated in during the week and presents to Assistant Director of Sales.
Update Assistant Director of Sales & Director of Groups & Banqueting on monthly results.
Participate in marketing strategies and take responsibility for agreed projects| such as direct marketing| production of sales collateral and advertising campaigns| in support of Director of Sales.
Understand and strictly adhere to the Rules & Regulations established in the Talents Handbook and the Hotel’s policy on Fire| Hygiene| Health & Safety.
Ensure that all potential and real hazards are reported and rectified immediately.
Additional responsibilities and tasks can be added at any time according to
the needs of the business and of the hotel.